Mailing Lists of SMEs, Mid-Size and Large Companies
Target Your Campaign To Training Managers, Learning & Development Managers & People Development Managers By Size of Company
SMEs, large companies and multi-national behemoths; you may wish to target them all, but with a different slant on your pitch to each sector.
SMEs, defined by the UK Government as having under 250 employees make up the bulk of UK companies. 99.3% of UK private businesses are SMEs. These can be broken down further into micro-businesses, employing under 10 staff, and small businesses with 11-50 employees. No micro-business, and very few small businesses, hire a dedicated training manager (who would they train?) so if you are looking to sell into these sectors, you would be best looking at lists of managing directors of microbusinesses and HR managers of small businesses.
To break down your target market by size of company, take a look at the numbers of training managers, learning & development managers and people development managers available to order below. Lists include the less often used job titles of management development, leadership development, workforce development, capability and HR development manager.